USING A MULTI-MEDIA CAMPAIGN TO KEEP A LEADING BRAND IN A LEADERSHIP ROLE
THE CHALLENGE
The Overhead Door™ brand is one of the most recognized and respected brands in the garage door industry. Overhead Door of South Dakota™ wanted to increase sales and brand recognition in the region.
THE SOLUTION
The Overhead Door™ brand is one of the most recognized and respected brands in the garage door industry. Overhead Door of South Dakota™ wanted to increase sales and brand recognition in the region.
THE RESULTS
As a result of Sterling eMarketing’s efforts, the Overhead Door brand continues to dominate the market. Digital advertising and other related media platforms continue to be an important part of the go-to-market strategy for Overhead Door, led by the efforts of Sterling eMarketing.